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Isabelle Moreau

Isabelle Moreau

Senior Business Analyst

Professional Summary

A results-oriented Business Analyst with over 8 years of experience in bridging the gap between business stakeholders and technology teams. I specialize in translating complex business needs into clear, actionable requirements for software development projects, ensuring solutions deliver measurable value.

Key Projects

CRM System Implementation

Problem: The sales team was using outdated, disparate systems, leading to data silos and inefficient lead management.

Solution: Led requirements gathering workshops, documented workflows using BPMN, and created a detailed software requirements specification (SRS). Managed stakeholder expectations and facilitated UAT.

Outcome: The new CRM system increased lead conversion by 25% and reduced average sales cycle time by 15 days.

SalesforceAgileRequirements GatheringUAT

Mobile Banking App Feature

Problem: Customer feedback indicated a strong demand for a mobile check deposit feature to improve convenience.

Solution: Conducted market analysis, defined user stories and acceptance criteria, and worked with UX/UI teams to design a user-friendly workflow. Ensured compliance with banking regulations.

Outcome: The feature was launched in 3 months and achieved a 90% user adoption rate within the first 6 months, significantly reducing in-branch deposits.

Mobile BankingUser StoriesJiraCompliance

Professional Experience

Senior Business Analyst, Fintech Solutions

2019Present

  • Lead BA for the core banking platform, responsible for defining and delivering new features.
  • Mentor junior BAs and contribute to the continuous improvement of the analysis process.

Business Analyst, Innovate Health

20162019

  • Worked on multiple projects to digitize patient records and improve clinical workflows.
  • Successfully managed the requirements for a system integration with a third-party lab provider.